Countries in the Greater Mekong Subregion are working together to promote the subregion as a single destination for international visitors and encourage communities to enhance the environmental, social, and economic benefits of tourism.
The Tourism Working Group (TWG) provides operational leadership and technical guidance to plan, implement, monitor, and evaluate subregional activities.
In September 2017, ministers from the six member countries of the Greater Mekong Subregion (GMS) endorsed the GMS Tourism Sector Strategy 2016-2025 to enable more competitive, balanced, and sustainable destination development. The Strategy sets out five strategic directions: (a) develop human resources, (b) improve tourism infrastructure, (c) enhance visitor experiences and services, (d) conduct creative marketing and promotion activities, and (e) facilitate regional travel.
Work of the GMS tourism working group has included marketing sustainable and pro-poor tourism in the subregion through the development of multi-country tour packages; training government officials and people working in the tourism industry; producing local products for sale to tourists; and preserving the ecological and cultural heritage of key tourist sites in the subregion.
The GMS Economic Cooperation Program Strategic Framework 2030 (GMS-2030) builds on the current Tourism Strategy directions. Since the subregion’s tourism industry has been severely impacted, the GMS-2030 will promote recovery efforts, such as intraregional tourism. Over the long term, GMS-2030 will support the development of higher value-added and secondary destinations, as well as strengthen human capital, connectivity infrastructure, public–private linkages, and environmental sustainability. GMS-2030 was endorsed and adopted at the 7th GMS Summit of Leaders in September 2021. It aims to provide a new setting for the development of this subregion for the next decade.
Related
• Greater Mekong Subregion Tourism Sector Strategy 2016-2025
• Mekong Tourism Coordinating Office website
Focal Persons at the Asian Development Bank
Steven Schipani
Water and Urban Development Sector Office
Sectors Group
Dee Suvimol Thanasarakij (Ms.)
Executive Director,
Mekong Tourism Coordinating Office
www.mekongtourism.org
Other Concerned Staff & Consultants
Zulfia Karimova, EAPF
Regional Cooperation and Integration Unit
Central and West Asia Department
Mark Bezuijen
Agriculture, Food, Nature, and Rural Development Sector Office
Sectors Group
Asadullah Sumbal
Regional Cooperation and Integration Unit
Southeast Asia Department
Alma Canarejo
Regional Cooperation and Integration Unit
Southeast Asia Department/GMS Secretariat
Send inquiries to GMS Secretariat.
Bangkok is still the busiest aviation hub in the subregion, followed by Kunming. Photo: ADB.
The Greater Mekong Subregion is one of the fast-growing markets for air transport services today.
Langda Chea entered BookMeBus in the Market Access Program of Mekong Innovative Startups in Tourism (MIST), which helps mature startups in the Mekong region to expand into new markets. Photo courtesy of MIST.
The Mekong Business Initiative, sponsored by the Australian Government and the Asian Development Bank, is sourcing international investment and facilitating regional expansion for innovative startups.
This is the summary of proceedings from the 39th Greater Mekong Subregion Tourism Working Group Meeting (TWG-39), which was held on 5 June 2017 in Luang Prabang, Lao People's Democratic Republic.
The Tourism Sector Strategy, 2016–2025, promotes more competitive, balanced, and sustainable tourism development in the Greater Mekong Subregion.
HA NOI, VIET NAM (20 September 2017) — Ministers from the six member countries of the Greater Mekong Subregion today endorsed a five-year action plan framework that includes $64 billion in projects to help the subregion achieve inclusive growth and sustainable development.
Startup entrepreneurs get advice from experts at a tourism mentoring bootcamp. Photo: MIST.
The best tourism startups will converge at the 2017 Mekong Tourism Forum on June 6 to pitch their business plans to venture capitalists and industry experts.
The 38th Meeting of the Greater Mekong Subregion Tourism Working Group was held on 8 December 2016 in Kunming, Yunnan Province of the People’s Republic of China.
The 36th Meeting of the Greater Mekong Subregion Tourism Working Group was held on 7 January 2016 in Nan Province, Thailand.
The Thirty-Seventh Meeting of the GMS Tourism Working Group (TWG-37) was held on 4 July 2016 in Sihanoukville, Cambodia. The meeting was co-organized by the Ministry of Tourism, Cambodia and the Mekong Tourism Coordinating Office (MTCO), and attended by representatives of the National Tourism Organizations (NTOs) of the six GMS countries (Cambodia, People’s Republic of China [PRC], Lao PDR, Myanmar, Thailand, and Viet Nam), MTCO, the Asian Development Bank (ADB), ASEAN-China Center and ASEAN-Japan Center
The Lao People’s Democratic Republic has built a new road with help from the Asian Development Bank, linking the tourist town of Luangprabang with the country’s border with Thailand.
Greater Mekong Subregion Secretariat
Regional Cooperation and Operations Coordination Division,
Southeast Asia Department, Asian Development Bank
Address: 6 ADB Avenue, Mandaluyong City 1550, Metro Manila, Philippines
Telephone: +63 2 8632 4444 Fax: +63 2 8636 2226